Corporate
January 11, 2023

GCash backs Bureau of Treasury’s financial literacy initiative

GCash, the country’s leading mobile wallet, has partnered with the Bureau of Treasury to provide the content for Financial Literacy (FinLit) modules to be published in the Fili Web App, a financial planning application developed by the bureau.

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C:\Users\ADMIN\Desktop\Work\Articles\GCash\2023\FinLit\GCash_GCash backs Bureau of Treasury’s financial literacy initiative_photo.jpgGCash_GCash backs Bureau of Treasury’s financial literacy initiative_photo
From left: Bureau of Treasury  National Treasurer Rosalia de Leon and GCash president and CEO Martha Sazon during the launch of BTr's FiLi (Financial Literacy) Web App

GCash backs Bureau of Treasury’s financial literacy initiative


GCash, the country’s leading mobile wallet, has partnered with the Bureau of Treasury to provide the content for Financial Literacy (FinLit) modules to be published in the Fili Web App, a financial planning application developed by the bureau.

“At GCash, our main purpose and focus is to improve the lives of millions of Filipinos and we believe that financial literacy is a key to make this proposition a reality. We are proud to partner with the Bureau of Treasury as we share the same goal of educating Filipinos on how to achieve financial security,” GCash president and CEO Martha Sazon said.

This initiative is also part of the GCash FinLit campaign that aims to promote financial literacy and inclusion by educating Filipinos about risk tolerance, cash flow, budgeting, portfolio simulation, and general investment principles. The FinLit content by GCash will be posted on the ‘Education Tab’ in the web app which Filipinos can access for free at https://filiapp.treasury.gov.ph/Fili.html.

“We are excited to partner with the Bureau of Treasury for this initiative as it is essential in achieving both our vision of a more financially independent Filipinos through financial literacy and innovation that is inclusive, accessible, and safe. We hope to help equip them with the right knowledge to help them make better financial decisions that will improve their way of life,” GCash head of wealth management Jong Layug said.

In line with its financial inclusion and literacy campaign, GCash has also been partnering with various public sector entities to promote digital payment adoption among local government employees, market vendors, and Tricycle Operators and Drivers’ Associations (TODA). GCash also helped the City Government of Baguio establish a digital ecosystem that promotes safe, seamless, and accessible transactions for all while helping locals and tourists learn more about their financial journey via GCash’s convenient features and services.

More than just helping Filipinos unlock their financial goals, GCash also empowers current and potential GCash employees by launching the “GNation for the Nation” program which aims to provide fintech leaders increased opportunities and skills to advance their careers in the field as they contribute to GCash’s objective of nation-building.

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